Wednesday, December 6, 2017

PSA Project

A PSA (public service announcement) is meant to bring awareness to a certain topic that people should be more aware of. It can be very impactful and change lives in many ways. I sincerely believe that a PSA could change the way someone perceives a certain topic. I hope to bring awareness to traffic safety in our PSA, but in a playful and fun way. The audience should care about this topic because it kills over 1 million people a year. I think it is an important topic to know about because driving safe can save many lives.

The organization that is hosting this PSA project is called the CTIA wireless foundation. The project they are hosting is all about driving safe. Students create a short 15-60 second clip that should aware people about the dangers of not driving safe. This contest has many rules that should not be overlooked. I think that the three most important rules are the copyright rules, inappropriate rules, and the time rules. The time rules say that the video cannot be over 60 seconds, and not under 15 seconds. The copyright rules states that you cannot use anything that is copyrighted such as music. I think that there are so many scholarship opportunities to give inspiration to students to make PSA's. I think that the audience benefits most because they receive information about important problems around the world.

Our PSA evolved in many ways from the rough cut to the final cut. In the rough cut, we didn't have all of the film that we needed, our audio wasn't in place, and the second half of the video was just a black screen. In the final cut, we improved our audio levels, our visuals, and we also made it more obvious that he was distracted and not driving safely. In our critique, we were told to make the unsafe driver seem less "cool". We showed video of him on his phone while driving to make him seem more dangerous and less cool. The best compliment we received was that our visuals and our natural sound was good. Also that we greatly improved from our rough cut.

ALD 2.1 Assess the evolution of digital media as it affects and is affected by society.
ALD 2.2 Assess changes in technology and markets as it affects digital media designs.

Friday, November 17, 2017

15 Day Photo Challenge

A 15 day photo challenge is an activity in which you take pictures every day for 15 days, and every day has a different topic and CAP. A CAP is a Composition, Angle, Position for your photo. For example, the topic could be water, and the CAP could be birds eye view and rule of thirds. You can do photo challenges for as many days as you want, but our class chose to do it for 15 days.

When I critiqued the class, the topic was water and the CAP was unusual angle. This means that everyone in the class had to take a picture that was related to water in some way, and it had to be taken at an unusual angle. Everyone did really good but some people missed the unusual angle part of it. I took a picture of a wave with a GoPro.

I truly believe that my picture taking skills have improved over this photo challenge. The critique and tips that people give you make you think about it more when you take your next picture. Every piece of advice I get I think about it more in the next picture. My pictures got better and better towards the end. At the beginning of the photo challenge, I would just point the camera and shoot. Now I think more about how I can make this picture better.

ALD 4.1 Evaluate diverse processes of forming and conveying a targeted message.

ALD 4.2 Compare and contrast how various audiences perceive digital media to anticipate desired reactions and responses.

Wednesday, November 15, 2017

Digital Manipulation

Surrealism is a cultural movement that started in the 1920's, which involved the creation of many popular pictures and paintings. Many people took part in this cultural movement by creating artwork. Andre Breton, Salvador Dali, and Max Ernst were very popular surrealism artist of their time. These people really popularized artwork like this. Our project was to create three surrealist images. My first concept was to have a wave with an eye in the center of the barrel. My second concept was to make a small object seem very big by putting small people all around it doing certain activities. The third concept I presented was to have a body of water at a low angle, and to have cars driving on the water like a road. The road would have street signs and lines on it like a normal road, but instead of asphalt there would be water. I think that my second concept was the most powerful because it makes something small seem like it has a big purpose.

Concept 1: See the world from a different view

Concept 3: Pushing the Limit

Hexadecimal colors are colors used in displaying web pages. Hexadecimal format is used to specify a certain color with a specific code. CMYK models are used for printing, and RGB is used when you are on the internet. Lossless files are files that are uncut or RAW. Lossy files refer to MP3 or MP4 files. Lossy files can also be GIF or JPEG files. Vector graphics are common for images that will be applied onto a physical product. Raster images are created with pixel-based programs and are more flexible than vector images. Dithering is when you use two colors to create a third shade by mixing the colors together. Error diffusion is used to convert a multi-level image into a binary image.

Concept 2: Small things make a big difference.

The relationship between technology and productivity impact digital media in many different ways, both positive and negative. I think that it is more beneficial to us than it is detrimental. Without technology, our everyday lives would be much different, as we wouldn't of progressed this far. On the disadvantageous side however, it can cause many people to procrastinate with their everyday lives. I think that surrealism without a computer would be hard with real images, but with art it would be easier. It wouldn't be easy to share these images, of course, because you can't just post it on the internet for everyone to see. It is more effective and may be easier to learn how to do on computer, but paintings sometimes turn out so much more pleasing to the eye. My best image was my second concept in my opinion. Something I could definitely improve on was the lighting. The lighting of one of the images was different from the other, so I had to change the saturation. It didn't quite come out exactly how I wanted but it did come out pretty realistic.

Check out my critique results given to me by my classmates.

A screencast to show all of my steps for my 3rd concept. Check it out!



ALD 1.1 Assess how mathematics is used to create and manipulate digital media.

ALD 1.2 Assess how changes in digital technology affects the creation and manipulation of media content.

Friday, October 6, 2017

Hiki No Video

Our Hiki No story is on early college classes at Kapa'a High School. More specifically, on professor Mr Carney. He is very passionate about giving his students a better start for their future. We hope to inspire students to join early college, and more importantly, to help them relate different passions in their lives in the way that Mr. Carney does. In our rough cut, we realized our story was more of a commercial for the early college program, than a story. Another strong idea we had was to focus our story more around Mr. Carney, and his passion for music. He is a very powerful math professor, but he is also powerful with his lyrics. We went back to shoot another interview to learn more about him. One thing we can work on is our B-roll sequences. In conclusion, I think our story is a lot more interesting now than it was during our rough cut.

The Digital Millennium Copyright Act (DMCA), is focused on protecting the work of people all throughout America. This act was created to make sure people's work doesn't get stolen over the internet. If it does get stolen, the DMCA makes it easy to take off the internet. This takes place so people don't make money or popularity off of somebody else's work. Stealing somebody's work such as a song, book, video, picture are all examples of copyright infringement. Copyright Infringement can also result in criminal penalties. These penalties can be anywhere from up to five years in prison, to a 250,000 dollar fine. To get permission, you can simply ask the person who created the work if you can use it. Fair use is where under certain circumstances, you can legally use copyrighted work. You can use copyrighted work for a parody purpose, such as changing the way it looks, sounds etc. You can also use copyrighted work to comment upon or to criticize.

It is essential to gain permission when you film on location because you might be disrupting the land or the people on the land. Video release forms are papers that are asking for permission from a person to film on the said location. They are mandatory for professional video production because these videos might be aired on television or shown to people and it is illegal to film on private property without permission. In our hiki no project, i believe that we should work on better B-roll sequences, and better timing of our story. We could also use some more important things that our subject said to lengthen the story. In the future, we will think of more creative b-roll to take to really draw the audience in.



ALD 3.1 Evaluate the relationship between digital technology and criminal activity for its affect on the digital marketplace.

ALD 3.2 Evaluate legal and ethical behavior related to the creation, use, and distribution of digital content that minimizes the risk of legal or moral consequence.

Friday, September 15, 2017

Practice Story

I was chosen as the interviewee because I have the least camera experience, as both of my partners have already taken digital media. Our topic was about what I want to do after high school. I also had one of the most put together plans of what I want to do with my life. Kiara was the designated writer, but we all helped write certain things together as a group. Maya was the interviewer, reporter, and editor. Kiara was the director and the cameraperson. Kiara and I were the team leaders. We all switched parts sometimes, because some days one person couldn't do a certain thing, so someone else substituted in for them. I think this helped the team because we got a lot done.

Safety is always the number one priority because if someone gets hurt, it could slow or stop the production process, and it could also get you in a lot of trouble. Make sure that when you are filming you are aware of your surroundings, and you are not in an unsafe situation or area. Keep an eye on your equipment so it doesn't get stolen or broken. It is important that everybody feels intellectually safe and that they won't be judged for what they think or say. I think that our points that we need to work on are talking clearly, writing, and planning. To create a more compelling story we could dig deeper by asking more questions to the interviewee. Overall, we did a pretty good job creating a story, but there are also many things to work on. Lighting, background, and audio were our three biggest words of improvement. I think one way to improve our lighting would be to be more aware of where the source of the light is, so we can position our target better. We can also focus on making our background something relevant, but not to distracting. Finally, we can improve our audio by doing multiple mic checks to make sure it is working properly.

ALD 6.1: Anticipate potential health and wellness concerns while operating computing devices in order to enhance workplace safety.

Friday, September 1, 2017

Interview Composition

                       Interview Composition

A host shot and an interview shot are both very important aspects to a story, but they are also very different things. A host shot is a shot of someone looking directly into the camera. They are often in the center of the shot, so that they can be the center of attention. On the other hand, in an interview shot, the interviewee should never be in the center of the shot. It is important that you leave the right amount of look room. The look room is the room in the shot in the direction of where the subject is looking. The background of an interview shot should be related to the subject of your story. It should never be against a flat wall, or another surface that blocks the view of the subject.

There are many very important aspects of an interview that can turn a home made video, into a professional quality interview. One of these aspects is to make sure that the interviewee is NEVER looking at the camera. It's an interview, where you are having a conversation, and if you were to look at the camera it would make it seem like acting. Another aspect is to make sure that you can see both of the interviewee's eyes clearly. Finally, make sure that the subject is within the rule of thirds, and has the proper framing, headroom, and leadroom. One good strategy for a good interview shot is to have your subject look towards the light, so that their face isn't in the shadow. Using these tips should allow you to make an interview of very high quality.

Make sure your subject is on the right side of the shadow, and is looking into the light

Remind your interviewee to ignore the camera.

Make sure you have the appropriate headroom and leadroom.

ALD 5.1 Design a targeted digital media message or concept that addresses the needs of a client.
ALD 5.2 Plan and construct a digital media product from budgeted resources that addresses client needs.
ALD 5.3 Assess the collaborative process for its impact on the design, planning, and production of a digital media product.

Friday, August 11, 2017


Directed Studies 2017

Cinemagraph 1: Outline

Chicken standing still. In the courtyard outside of our classroom. Everything is staying still but the chickens head slightly moves during. Shot during the day.

Cinemagraph 1: Reflection

I think my cinemagraph 1 turned out good although I did come across some problems along the way. One of my problems was that I was planning on making the feathers move but unfortunately I made the mistake of moving the camera too much so it didn't work out. That is definitely something that I will improve on. I ended up making the chickens head move and had everything else stay still and that worked out. Overall, I think that I did a good job for a first attempt but I will definitely improve on my 2nd and 3rd.

Cinemagraph 2: Outline

Picture of me standing by the fence outside of our classroom. I am facing the camera with the road in the background. Either the cars move on the street or the grass moves with the wind. Shot during the day. Some sort of audio in the background.

Cinemagraph 2: Reflection

I think that my 2nd cinemagraph turned out good in the end, but I had to change my Idea due to too much movement of the camera. My original idea was to have the car drive in the background while everything else was still. I found out this wouldn't work because of a very slight movement of the camera that messed it up. I eventually chose to make the bushes in the background move, as well as the tree in the top right. I think that it would have been a better cinemagraph if the car was moving in the background, so next time I will set the camera up instead of having someone hold it for me.

Cinemagraph 3: Outline

I was waiting at the bus stop while it was storming. As lightening kept striking the ground I realized something, what a perfect time to make a cinemagraph. I plan to make the lightening stay still in the air as the traffic slowly moves through Kapa'a. Another idea would be to make the lightening loop as the cars are frozen. Another cool aspect is the rain falling and hitting the basketball court.

Cinemagraph 3: Reflection

I think that this cinemagraph turned out as easily the best one of the three. In my opinion, Cinemagraph 3 is creative, and also very lucky. I was very happy when I finally got a shot of the lightening striking because I knew from the beginning that it would be a good cinemagraph. The reason that I find this cinemagraph better than the others, is because the camera is completely still. In my last two cinemagraphs,

ALD 4.1: Evaluate diverse processes of forming and conveying a targeted message.
ALD 4.2: Compare and contrast how various audiences perceive digital media to anticipate desired reactions and responses.

PSA Project

A PSA (public service announcement) is meant to bring awareness to a certain topic that people should be more aware of. It can be very ...